Rob Ranieri | Commercial Analytics & Business Intelligence Leader
I help businesses make better decisions by getting everyone working from the same numbers. With 10+ years in analytics across CPG and manufacturing, I set the insights agenda, build alignment on a single source of truth, and bring AI into everyday reporting.
This portfolio shows example projects built on masked data, each with the business problem, the solution, and the outcome.
10+ years across CPG & manufacturing
STEP 1 - Data Ingestion
The first step is connecting to raw data sources at scale.
$35M+ in estimated business impact across projects
STEP 2 - ETL Pipeline
Data is extracted, transformed, and loaded (ETL).
600+ actively managed users on a single platform
STEP 3 - Warehouse Storage
Cleansed data lands in a centralized cloud warehouse.
STEP 4 - Visualization & Insight
Data is surfaced through reporting tools & dashboards.
The goal is never reporting for the sake of reporting. The goal is to inform decisions, enable executive alignment, and drive measurable improvements.
Putting AI to Work
I bring generative AI into everyday reporting, built on governed data so leaders can trust the output. The AI presents numbers that have already been validated, then checks every slide against the source before it goes out.
Mindset
I think of myself as an interpreter. Most analytics projects don’t fail because of bad data or bad code. They fail because business and technical teams don’t share an understanding of the problem. My approach is to pinpoint the root problem, make it clear to everyone involved, and build alignment on the standards and single source of truth the business runs on.
The Data Lifecycle: My Approach
Core Business Competencies
Sales
Supply Chain
Marketing
Finance
Strategy